Effective: June 23, 2026
DATA PRIVACY POLICY
Fanbase Collective Incorporated (“Fanbase Collective,” “FBC,” “we,” “our,” or “us”) respects the privacy of our clients and their customers.
This Data Privacy Policy explains what information we collect, where it comes from, how we use it, how we process it, how we share it, how we protect it, how long we retain it, how unsubscribe requests are handled, and the choices available regarding that information.
This Data Privacy Policy applies to FanbaseCollective.com, FBaseCollective.com, our software, reports, audience tools, recommendation tools, campaign tools, integrations, communications, and related services (collectively, the “Services”).
By accessing or using the Services, you acknowledge and agree to the practices described in this Data Privacy Policy.
1. Information We Collect
Fanbase Collective collects information directly from clients and from connected platforms authorized by clients.
Client Information
We may collect:
- Business name
- Business email address
- Subscription information
- Billing information
Customer Information
When authorized by a client through a connected platform, we may receive:
- Customer name
- Customer email address
- Customer identifier
Purchase Information
When authorized through a connected platform such as Square, we may receive:
- Transaction date
- Transaction amount
- Products purchased
- Purchase history
- Visit history
Product Information
We may receive:
- Product names
- Product categories
- Product pricing
- Product sales activity
2. Where Information Comes From
Information may be collected from:
- Clients
- Connected platforms authorized by clients
- Subscription records
- Billing records
Connected platforms may include:
- Square
- Other platforms authorized by the client
3. How We Use Information
Fanbase Collective uses information to:
- Create customer audiences
- Generate customer reports
- Generate product recommendations
- Build email campaigns
- Send email campaigns
- Measure campaign performance
- Process unsubscribe requests
- Maintain suppression lists
- Operate and support the Services
Examples of reports and audiences may include:
- Customers Slowing Down
- Lost Customers
- Revenue At Risk
- Customer Spending Reports
- Customer Visit Reports
- Customer Retention Reports
4. How We Process Information
Fanbase Collective processes information solely to provide the Services requested by the client.
Processing activities may include:
- Importing customer information
- Importing purchase information
- Importing product information
- Organizing customer information
- Creating customer audiences
- Generating reports
- Generating recommendations
- Building campaigns
- Sending email campaigns
- Measuring campaign performance
- Processing unsubscribe requests
- Maintaining suppression lists
🛡️ Fanbase Collective does not sell, rent, or use customer information for unrelated advertising purposes.
5. Client Data Ownership
Clients retain ownership of their Client Data.
Client Data includes information relating to:
- Customers
- Purchases
- Products
- Campaigns
- Audiences
Fanbase Collective does not acquire ownership rights to Client Data. Client Data is processed solely to provide the Services requested by the client.
6. Email Communications and Unsubscribe Requests
Fanbase Collective may assist clients in creating and sending email campaigns through the Services.
When a recipient chooses to unsubscribe from communications sent through the Services:
- The unsubscribe request may be processed through the platform.
- The recipient may be added to a suppression list.
- Future campaigns may exclude suppressed recipients.
- Fanbase Collective may maintain suppression records to help prevent future communications to unsubscribed recipients.
Clients remain responsible for obtaining permissions necessary to communicate with their customers and for complying with applicable marketing laws.
8. Service Providers
Fanbase Collective relies upon trusted service providers to operate and secure the Services. These providers may include:
- Square
- Cloudflare
- Supabase
- Postmark
These providers may process information only as necessary to provide their services. Clients should review the privacy policies of connected third party providers.
9. Security
Fanbase Collective maintains commercially reasonable safeguards designed to protect information. Security measures may include:
- Encrypted connections
- Authentication controls
- Access restrictions
- Infrastructure security protections
No system can guarantee absolute security.
10. Data Retention
Information is retained only as long as reasonably necessary to provide the Services, maintain business records, comply with legal obligations, resolve disputes, and protect platform security.
Retention periods may vary depending on the type of information involved.
11. Data Deletion
Clients may request deletion of account information by contacting Fanbase Collective.
Certain information may be retained where required by:
- Applicable law
- Security obligations
- Fraud prevention requirements
- Contractual obligations
13. Children’s Privacy
The Services are intended for business use and are not directed toward children under thirteen (13) years of age. Fanbase Collective does not knowingly collect personal information directly from children.
14. Changes to This Data Privacy Policy
Fanbase Collective may update this Data Privacy Policy from time to time. Updated versions will be posted with a revised Last Updated date. Continued use of the Services after any update constitutes acceptance of the revised Data Privacy Policy.
15. Contact Information
Fanbase Collective Incorporated
info@fanbasecollective.com